Self-Publishing Toolkit
Welcome to the Self-Publishing Toolkit, a shared resource brought to you by Games London, funded through the BFI Innovation Challenge Fund, and informed by discipline experts from across the UK video game industry.
About
This toolkit provides essential information and insight for video game studios choosing to self-publish. Covering topics including marketing, community management, pricing and sales strategy, production, and events, this toolkit will be updated over time, including the addition of new modules – giving you the best chance to succeed when self-publishing your game.
If you are entirely new to self-publishing and game promotion, we recommend starting with the module ‘Marketing - Fundamentals and Strategy’. However, each module can serve as a starting point, letting you cherry pick the information you need.
We'd like to thank our @Contributors that shaped the basis of this toolkit.
If you have any suggestions for further topics to add to the Self-Publishing toolkit, or wish to contribute your own expertise, or suggestions for additions to our #Resources page, please get in touch.